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Business Development Division

Business Development Division under the auspices of Al-Tijaarat Al-Raabehah works towards the development and economic upliftment of people of Dawoodi Bohra Community’s businesses.

Client Requirement

Business Development Division (BDD) sought to expand their reach and engage with the Dawoodi Bohra community effectively. They needed a comprehensive social media strategy to promote their webinars and seminars, share valuable advice, and increase awareness about their initiatives.

Solution

BDD partnered with Avisio Media, a leading digital marketing agency, to drive their social media marketing efforts. We devised a tailored approach to address the client's requirements.

Strategies Executed

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Social Media Strategy:

We conducted in-depth research to understand the target audience and develop a customized social media strategy. This included identifying relevant platforms, content creation, and engagement tactics.

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Engaging Content:

We created compelling content that resonated with the Dawoodi Bohra community. Crafted informative posts, engaging graphics, and curated industry insights to establish BDD as a credible source of information and advice.

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Webinar and Seminar Promotion:

We strategically promoted BDD's webinars and seminars through targeted social media campaigns. We utilized a mix of eye-catching visuals, compelling captions, and audience targeting to maximize attendance and participation.

Community Engagement:

We fostered a sense of community and two-way communication. We actively responded to comments, queries, and messages, ensuring BDD remained approachable and connected with its audience.

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Results Achieved

BDD’s social media presence witnessed substantial growth, with followers and engagement expanding significantly. This resulted in a wider reach for their message and initiatives.

 We started the brand with 1000 followers and experienced an extraordinary journey within just 12 months, witnessing an exponential surge to an impressive 10,700 followers.

 Our targeted campaigns led to increased registrations and attendance for BDD’s webinars and seminars. The events received positive feedback, establishing BDD as a reputable platform for knowledge sharing.

 Through informative content and valuable advice, BDD’s credibility and authority within the Dawoodi Bohra community were strengthened. The organization became a trusted resource for guidance and upliftment.

Increase in website traffic
Increased user engagement